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Franchise Overview

Investment Range

$84,400 - $207,000

Net Worth Required

$100,000

Liquid Capital Required

$40,000

Franchise Fee

$40,000

America's Swimming Pool Company Franchise

Dive into a world of opportunity and financial freedom by becoming a franchise owner with America's Swimming Pool Company (ASP), the nation's largest swimming pool service franchise. With a proven franchise model, ASP is part of the Authority Brands family, offering comprehensive new owner training and operational support. This turnkey business model in the pool care industry is designed to ensure franchise owner success, providing strong marketing and exclusive discounts on pool supplies from key swimming pool manufacturers. By joining the ASP family, you will benefit from the solid reputation of a recognized industry leader, serving both residential and commercial pool owners. ASP franchises boast a low initial investment, affordable startup costs, and multiple recurring revenue streams, making it an attractive option for aspiring entrepreneurs. So, take the plunge and invest in an America's Swimming Pool Company franchise, where clean water matters, and experience the satisfaction of owning a successful pool service, maintenance, and renovation franchise system.

America's Swimming Pool Company

About America's Swimming Pool Company

America's Swimming Pool Company (ASP) was founded in 2001 by Stewart Vernon in Macon, GA. What began as a small swimming pool service company soon expanded into a full-service pool care industry leader. Recognizing the need for a professional and reliable swimming pool service provider, Vernon developed a turnkey business model and launched the ASP franchise system in 2005. The company grew quickly, expanding its services to include pool cleaning, repairs, renovations, and inspections, and soon became the largest swimming pool service franchise in the nation. Franchise owners appreciated ASP's commitment to providing strong marketing support, training, and operational support, helping them serve swimming pool owners in their communities with excellence.

ASP America's Swimming Pool Company is part of the Authority Brands family, which includes other home service franchises such as The Cleaning Authority, Homewatch Caregivers, and several others. Authority Brands, headquartered in Columbia, Maryland, provides comprehensive support to its franchisees, ensuring they meet industry standards and are equipped to deliver exceptional service to their customers. Today, ASP operates in over 400 locations across the United States, serving both residential and commercial pool owners. The company prides itself on offering franchise owners access to cutting-edge technology, such as the PoolOps mobile platform, which allows them to keep customers informed of their pool's condition and service schedule. With its focus on quality service, strong marketing, and a dedication to the success of its franchisees, ASP continues to be a trusted name in the pool care industry.

America's Swimming Pool Company Training & Support

At America's Swimming Pool Company (ASP), new franchisees are welcomed into the Authority Brands family with comprehensive training and support, ensuring their success in the competitive pool care industry. The initial training program takes place at ASP's headquarters in Macon, GA, where franchisees learn the ins and outs of the pool service, maintenance, and renovation franchise system. The program covers key aspects of the swimming pool service company, including pool cleaning, repairs, and renovations, as well as essential business skills, such as sales, marketing, and customer service. The training is designed to equip franchise owners with the technical expertise and industry standards knowledge they need to provide the best possible pool care to swimming pool owners in their communities. As part of the training, franchisees also have access to key swimming pool manufacturers, equipment and product representatives, and experienced support staff, ensuring a strong foundation for their business.

In addition to the initial training, ASP offers ongoing support and resources to help franchisees grow their businesses and stay up-to-date with the latest developments in the pool care industry. This support includes operational guidance, marketing assistance, and access to ASP's exclusive PoolOps mobile platform, which streamlines day-to-day operations and keeps customers informed about their pool's status. Franchisees also benefit from the buying power and nationwide recognition of the ASP brand, as well as the valuable relationships with other members of the Authority Brands family, such as Homewatch Caregivers and The Cleaning Authority. This network of support and strong marketing strategies allow franchisees to focus on providing exceptional pool services to their customers while enjoying the financial rewards and growth potential of being part of America's #1 swimming pool service company.

Why America's Swimming Pool Company

  1. Strong Marketing and Brand Recognition: As an ASP franchisee, you will benefit from America's Swimming Pool Company's nationwide name recognition and strong marketing strategies. This will help you attract swimming pool owners in your community, who are already familiar with the brand and trust its services.

  2. Comprehensive Training and Operational Support: ASP offers world-class training and operational support to franchise owners, ensuring they have the knowledge and tools needed to succeed in the pool care industry. From pool maintenance and repairs to renovations, you'll receive extensive training and ongoing support to help your business thrive.

  3. Exclusive Discounts and Buying Power: Being a part of the Authority Brands family allows ASP franchisees to enjoy greater buying power and exclusive discounts from key swimming pool manufacturers and suppliers. This translates to cost savings for your business and competitive pricing for your customers.

  4. Turnkey Business Model: The ASP franchise system offers a turnkey business model, allowing you to dive right into the swimming pool service business without any prior experience. This model provides you with a clear roadmap for success, from startup costs to day-to-day operations.

  5. Multiple Recurring Revenue Streams: ASP franchise owners benefit from diverse revenue streams, including pool cleaning, maintenance, repairs, and renovations for both residential and commercial pools. This ensures a steady flow of income and year-round profits for your business.

  6. Access to Cutting-Edge Technology: ASP equips its franchise owners with state-of-the-art technology, such as the PoolOps mobile platform, which streamlines operations, keeps customers informed, and helps you manage your business more efficiently.

  7. High Growth Potential: The swimming pool industry is a vibrant and growing market, with millions of pools across the United States requiring regular maintenance and service. As an ASP franchise owner, you'll be well-positioned to capitalize on this demand and grow your business.

  8. Supportive Franchise Network: By joining the ASP family, you'll become part of a network of dedicated franchise owners who share proven strategies, offer invaluable resources, and provide ongoing support. This collaborative environment will help you grow your business and achieve your goals.

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