CertaPro Painters Franchise
Investing in a CertaPro Painters franchise presents an unparalleled business opportunity in the ever-growing painting and decorating industry. As a franchise owner, you will become part of a professionally managed business with a proven business model. The scalable business model CertaPro offers is designed to help you grow your painting and decorating services for both residential and commercial clients. With initial franchise fees, franchise agreement, and estimated initial investment, you can transform your business into a successful one, backed by the resources and experience of CertaPro Painters. In addition, CertaPro Painters franchisees have access to virtual classroom training and ongoing support, ensuring franchisee satisfaction and success in this thriving market. As a military-friendly franchise, qualified veterans participating in the IFA's VetFran program can benefit from financing options and discounts, making it easier to start and grow your business.
About CertaPro Painters
The CertaPro Painters franchise was established in 1992, with a vision to provide a professionally managed business opportunity in the painting and decorating services sector. Since then, it has grown to be a market leader in the residential painting industry in North America. CertaPro Painters is a proud member of the Canadian Franchise Association and the International Franchise Association (IFA). Recognized as a military friendly franchise, CertaPro Painters has been honored by GI Jobs Magazine and awarded gold medal recipient status by Entrepreneur Magazine for its success in the franchise industry.
The CertaPro Painters franchise business model is highly scalable, with a focus on developing commercial accounts and providing painting and decorating services to residential and commercial clients. The initial investment for owning a CertaPro Painters franchise includes an initial franchise fee, technology setup fees, and local advertising cooperative fees. As part of the franchise agreement, franchisees are expected to pay a royalty fee and contribute to a general advertising fund. The franchise offers comprehensive training to its franchise owners, including virtual classroom training, live classroom training, and development owner school. Franchisees are also supported by the company's proprietary software, operations manual, and key staff, ensuring a successful business operation. Additionally, CertaPro Painters is a part of the SBA's Franchise Registry Program, providing approved franchisees with access to financing options, such as SBA loans. The company also participates in the IFA's VetFran program, offering qualified veterans participating in the franchise a significant discount on the initial franchise fee.
CertaPro Painters Training & Support
At CertaPro Painters, new franchisees are provided with a comprehensive training and support program designed to ensure their success in the painting and decorating industry. The initial investment for a CertaPro Painters franchise includes the franchise fee, which covers the cost of this extensive training program. As a member of the Canadian Franchise Association, CertaPro Painters adheres to high standards of professionalism and franchisee satisfaction.
New franchisees begin their journey with virtual classroom training, followed by live classroom training at the Development Owner School. This hands-on education covers all aspects of operating a successful business, from residential painting to developing commercial accounts.
Additional training is provided through webinars, forum groups, and the annual Development Owner Summit, ensuring franchisees stay up-to-date with industry trends and best practices. In addition to training, franchisees receive ongoing support from the CertaPro corporate team, including access to proprietary software, operations manuals, and assistance in local advertising cooperative fees. As a military-friendly franchise, CertaPro Painters also offers financing options and discounts to qualified veterans participating in the IFA's VetFran program. This commitment to franchisee success has earned CertaPro Painters recognition from Entrepreneur Magazine and GI Jobs Magazine, solidifying their position as a market leader in the residential painting industry.
Why CertaPro Painters
Why Painting?
$60 Billion industry that is extremely fragmented
Low overhead (no inventory, no storefront, and low employee with sub-contractor model)
Revanue from both B2B and B2C clientele (Resident, Commercial, Interior, and Exterior)
Scalable by adding salespeople
Marketplace is underserved by contractors that deliver less than professional experience to consumers
Why CertaPro?
Growth in the commercial business. In 2020, 34% of franchisee revenues came from commercial business. You won't find this with competitors, and this is important for your clients as it allows them to grow quickly and build a large business
Average EBITDA over $239K in 2020 (See Item 19 of FDD)
Network TV and Radio advertising - their brand is "tipping"
Resales - opportunities in their model to purchase businesses with existing cash flow. In 2020, CertaPro completed 21 resale transactions. For your clients, this speaks to asset value and wealth creation as they look towards an exit point in the future - their resale validation is strong
National Accounts are an additional way CertaPro supports its franchisees. Their National Accounts team negotiates contracts with major accounts to do their commercial painting, and this work is typically performed by their franchisees. They've done work for Best Buy, Crate and Barrel, Macys, Men's Warehouse, Nike, Gap --- among many others
What's the profile of a CertaPro franchisee?
Their franchise owners do not paint. Most of their owners come from strong corporate backgrounds and are used to a six-figure income. Assertive communicators that don't want to be in a storefront business or behind a counter will like what they hear in validation with their owners. Backgrounds in Sales, Marketing, or Management are helpful.
What about labor?
A "hot button" with prospects looking at their model, they should understand that most of their franchisees are choosing to work with subcontractors to do the painting rather than using hourly employees. It reduces management time, lowers overhead costs dramatically, and protects profit margin. Initially, the franchisee will typically handle the sales/estimating in the business along with networking and building relationships, and then hire salespeople to do this as the business grows. In addition, a franchisee will typically hire a person to handle the administrative duties in the business within the 3-6 months of operation.
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