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Franchise Overview

Investment Range

$156,000 - $156,000,000,000

Net Worth Required

$150,000

Liquid Capital Required

$95,000

Franchise Fee

$70,000

Concrete Craft Franchise

The Concrete Craft franchise, a key player within Home Franchise Concepts, stands as the largest decorative concrete franchise in North America, providing a lucrative franchise opportunity for those with an entrepreneurial spirit yearning to be their own boss. This home-based business offers a comprehensive franchise package, including training at the HFC Experience Center and a protected territory, allowing franchisees to leverage the national brand and proprietary techniques to enhance residential and commercial spaces with decorative concrete. With a reasonable initial investment, franchise owners can capitalize on the growing demand for outdoor living spaces, applying proprietary products to projects ranging from stamped patios to stained concrete driveways. By joining the Concrete Craft family, franchisees embrace the freedom of owning their own business, coupled with the support of a larger network, ensuring a path lined with growth, stability, and the chance to get their hands dirty while transforming concrete into art.

Concrete Craft

About Concrete Craft

The Concrete Craft franchise, a part of the Home Franchise Concepts (HFC) family, has established itself as the largest decorative concrete franchise in North America, leveraging the booming industry of decorative concrete. With a strong emphasis on proprietary techniques and products, Concrete Craft has carved out a niche by transforming existing concrete surfaces into beautiful and unique designs that enhance outdoor living spaces, including pool decks and patios, as well as indoor spaces like basements. John Kostro and his team pioneered the brand, offering franchisees a chance to own their own business and be their own boss. This franchise business model provides a full suite of support and training, from the HFC Experience Center to ongoing education conducted virtually, ensuring every franchise owner is well-equipped to manage their business successfully.


Budding entrepreneurs with an entrepreneurial spirit find the concrete craft franchise opportunity a perfect fit, particularly those interested in getting their hands dirty and building a business from the ground up. With a focus on residential and commercial services, such as concrete overlays, stained concrete, and concrete repair—even on vertical surfaces—franchise owners deliver a breadth of services. The initial investment in a Concrete Craft franchise includes a protected territory, giving the franchisee confidence in their market position. As a home-based business, the model offers a balance of life and work that appeals to those seeking more control and flexibility in their career. Moreover, for individuals with the right blend of net worth and liquid capital, financing options are available to help cover the franchise fee and startup costs. Support from the franchisor and network of other franchisees enhances the business's stability and growth potential, making it a valued addition to the HFC family of brands, which also includes names like Budget Blinds and Tailored Living.

Concrete Craft Training & Support

The journey to becoming a franchise owner with Concrete Craft, a subsidiary of Home Franchise Concepts (HFC), begins with an understanding that support and training are the bedrocks of success in the decorative concrete industry. As a new Concrete Craft franchisee, you're not just buying into a franchise, you're becoming part of a national brand that prides itself on being the largest decorative concrete franchise in North America. From the moment you show interest, the team at HFC is there to guide you through every step, from assessing if you're a good fit based on your net worth and liquid capital, to helping you understand the franchise fee and initial investment required to own your own business. They offer in-depth training that spans the breadth of managing a home-based business—from mastering proprietary techniques of stained and stamped concrete to the efficient workflow of transforming existing concrete in both residential and commercial spaces. Additionally, they ensure you're well-versed in the proprietary products unique to Concrete Craft, thus positioning you to take full control and be your own boss with confidence.


Moreover, your entrepreneurial spirit will be nurtured through a comprehensive support system as you build your craft franchise. This includes access to the HFC Experience Center, where the franchisee training is conducted virtually and in person, allowing you to learn everything from creating beautiful outdoor living spaces to repairing concrete overlays, even on vertical surfaces. As a Concrete Craft franchisee, you're granted a protected territory, ensuring you face minimal competition as you offer services that can enhance patios, driveways, pool decks, and even vertical surfaces in homes. You'll not just learn how to handle the hands-on job of crafting decorative concrete but also how to manage a team, sell your services, and create a thriving business. The franchisor’s continuous support doesn’t end after the initial training—Concrete Craft ensures ongoing assistance through marketing, sales, and operational guidance. By leveraging the expertise and successful track record of brands under the HFC umbrella, such as Budget Blinds and Tailored Living, your transition from eager learner to seasoned franchise owner is designed to be seamless, offering you a robust franchise opportunity coupled with the freedom and flexibility to enjoy the life of an independent business owner.

Why Concrete Craft

Venturing into a Concrete Craft franchise means becoming part of a network under Home Franchise Concepts (HFC), which is home to a family of brands including Budget Blinds, Tailored Living, and of course, Concrete Craft. As the largest decorative concrete franchise in North America, Concrete Craft has built a reputation for transforming plain concrete into beautiful, decorative surfaces that add value to both residential and commercial properties. When you buy a Concrete Craft franchise, you're not just investing in a business; you're buying into a national brand known for its proprietary products and techniques that can even revitalize existing concrete, making it look new without the need for complete replacement. This is a business where you can truly be your own boss, setting your sights on success with the support of a team that has mastered the industry.


The concrete craft market thrives on the growing demand for stylish and durable outdoor living spaces, from pool decks to patios. As a franchise owner, you have the opportunity to offer a wide range of services such as stained concrete, concrete repair, and concrete overlays – even on vertical surfaces. Your initial investment includes a protected territory, where no other franchisee can offer the same Concrete Craft services, ensuring you can build a unique brand presence. With comprehensive training conducted virtually or at the state-of-the-art HFC Experience Center, and ongoing support from the franchisor and other franchisees, you can manage your business with confidence. From homeowners eager to spruce up their walkways to restaurants looking to revamp their dining areas, as a Concrete Craft franchisee, you'll find there's a vast market just waiting to be tapped. And for those with an entrepreneurial spirit who don't mind getting their hands dirty, this franchise opportunity is a perfect fit, combining the freedom of owning your own business with the stability of a proven business model.

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