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Franchise Overview

Investment Range

$193,000 - $392,000

Net Worth Required

$500,000

Liquid Capital Required

$100,000

Franchise Fee

$29,500

Relax the Back Franchise

The Relax The Back franchise is a prominent player in the wellness industry, known for specializing in products that provide relief for neck and back pain. Founded in 1984, it has grown to become the number one specialty retailer in the health and wellness category, boasting 81 stores across the United States. This franchise offers a significant opportunity for entrepreneurs passionate about improving people's quality of life through health and wellness products. The Back provides a simple business model that's designed to be quick to scale, along with exceptional training and support to help franchise owners achieve a great work-life balance​​​​​​. Relax The Back stands out in the rapidly growing wellness industry by offering a unique selection of ergonomic and comfort products aimed at addressing back and neck pain. Its commitment to quality and customer service has established Relax The Back as a leader in its category, making it an attractive option for those looking to invest in a franchise with a strong market presence and a mission that focuses on health and wellness.

Relax the Back

About Relax the Back

Founded in 1984, Relax The Back has carved out a formidable niche in the health and wellness market, becoming a beacon for those seeking relief from back pain and more. Initially a single store in Long Beach, California, the brand has expanded to a franchise network with a footprint across the United States, driven by a mission to help people lead healthier, more productive lives. This growth is attributed to a proven business model and a franchise system that empowers entrepreneurs to become wellness authority figures in their communities. With an initial investment range of $190,250 to $392,310, franchise owners are equipped with comprehensive training, site selection assistance, and exceptional exclusive products focusing on back health, healthy sleep, and ergonomic solutions. The franchise fee, detailed in the franchise disclosure document, opens the door to a protected territory, ongoing corporate support, and the chance to build a viable business within the booming wellness industry.


Relax The Back stands out in the health and wellness franchise industry not just for its extensive range of wellness products but also for its focus on providing holistic product solutions. Franchise owners offer products ranging from ergonomic office chairs to Tempur-Pedic mattresses, all aimed at improving overall quality of life. The brand enjoys tremendous brand recognition, thanks in part to national media exposure and a robust marketing support system from the franchisor. Franchisees benefit from a recession-resistant business opportunity with a strong passion for helping people reduce pain and improve their health, resulting in a franchise that drives repeat personal interactions and strong sales results. Beyond selling premium solutions, Relax The Back franchise owners, like Jonathan Yun, who owns multiple Relax The Back locations in the Dallas area, appreciate the brand's ability to make a lasting difference in people's lives, offering them a great work-life balance and the flexibility to invest in a business that helps people improve their overall well-being.

Relax the Back Training & Support

Relax The Back franchisees enter a comprehensive training program designed to position them as wellness authorities focused on selling premium solutions in the health and wellness market. From the moment the franchise fee is settled and the franchise agreement signed, new back franchise owners are introduced to a proven business model that emphasizes providing holistic product solutions aimed at enhancing overall wellness. This initial phase of franchisee education covers everything from product knowledge, incorporating wellness into daily life, to understanding the overall wellness market dynamics. The franchisor grants franchisees access to essential solutions and exceptional exclusive products, ensuring they are well-equipped to meet the rising demand for wellness products aimed at improving quality of life. This support extends to site selection assistance, marketing strategies, and sales training where sales consultants assist clients in finding long-lasting solutions for a healthy body and mind, setting Relax The Back franchise locations apart from other retail brands in the wellness industry.


Investing in a Relax The Back franchise offers entrepreneurs a viable business opportunity in the fast-growing health and wellness market. With franchise costs designed to empower entrepreneurs, franchise owners offer products that go beyond just alleviating back pain; they provide life-changing wellness solutions that contribute to a healthy work and life balance as well. Relax The Back enjoys tremendous brand recognition within the wellness market, thanks to its focus on offering specialty health and wellness products, including ergonomic furniture and healthy sleep solutions, that drive repeat personal interactions and strong sales results. The franchise's incredible corporate support, combined with a recession-resistant business opportunity, ensures franchisees are part of a franchise focused on helping people lead more productive lives. The franchise disclosure document outlines all back franchise fees and startup costs, offering clarity on the initial investment and the incredible opportunity for lasting growth and success Relax The Back franchises embody in the health and wellness industry.

Why Relax the Back

Investing in a Relax The Back franchise is stepping into a vibrant and expanding wellness market with a brand that enjoys tremendous brand recognition. This franchise opportunity is not just about selling products; it's about offering premium solutions and holistic product solutions that promote a healthy body and mind. For franchise owners, Relax The Back presents a proven business model in the health and wellness market, focusing on providing essential solutions for more than back pain. With an initial investment, franchise fees, and a comprehensive franchise agreement, entrepreneurs gain access to incredible corporate support, comprehensive training, and a franchise disclosure document that outlines all the details for success. The franchise is a beacon in the wellness industry, empowering franchise owners to incorporate wellness into their communities by offering specialty health and wellness products.


The health care market, particularly the overall wellness market, represents a viable business avenue due to its recession-resistant business opportunity and the rising demand for health and wellness solutions. Relax The Back franchise owners are positioned as wellness authorities, focused on selling premium solutions for back pain, healthy sleep, and ergonomic living, driving repeat personal interactions and strong sales results. With multiple Relax The Back franchise locations, franchise owners benefit from site selection assistance, national media marketing support, and the ability to expand the scope of their products to capture a highly specialized customer base. This investment into a franchise focused on providing holistic product solutions and long-lasting solutions to everyday health concerns underscores the lasting growth and financial reward possible within the fast-growing health and wellness industry.

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